Santrauka:
Darbą sudaro įvadas ir trys dalys. Pirmoje darbo dalyje aprašomi įvairūs teoriniai vartotojų pasitenkinimo sampratos aspektai. Taip pat aprašomi klientų pasitenkinimo kriterijai ir kokybės samprata. Antroji darbo dalis skirta UAB „Dalike“ klientų pasitenkinimo suteiktomis paslaugomis vertinimui. Trečioje darbo dalyje pateikiami UAB „Dalike“ klientų pasitenkinimo gerinimo sprendimai.
Description:
The thesis consists of an introduction and three parts. The first part of the work describes various theoretical aspects of the concept consumer satisfaction. It also describes customer satisfaction criteria and the concept of quality. The second part of the work focuses on the evaluation of UAB “Dalike“ customer satisfaction with services that were provided. In the third part of the work, solutions for improving customer satisfaction in UAB “Dalike“ are presented.
